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The digital transformation is happening at a rapid pace, and artificial intelligence (AI) is in the midst of this storm of innovation. Recent research by McKinsey shows that only 15% of Dutch companies use AI at an adult level, while more than 70% recognize this technology as crucial for the future. This shows how urgent it is not only to embrace AI, but to actually integrate it into the operational core. Why are so many organizations still lagging behind? And where exactly are the opportunities to create added value with AI? In this article, we dive into the core of these questions, with a focus on the specific Dutch context.
Many Dutch organizations experience that implementing AI is not without snags. Three factors in particular play a role in delaying adoption:
Despite these obstacles, there are several concrete opportunities that Dutch organizations can take advantage of, precisely to gain a competitive advantage:
Most Dutch companies use cloud platforms such as Microsoft Azure, Google Cloud and AWS. These environments already offer powerful AI tools and infrastructure, but how do you get the most out of them?
An extra step is to work with experienced AI specialists. This does not always have to be with large consulting firms, but rather with pragmatic teams that have experience with the Dutch market and the technical landscape. They help streamline data, automate processes and accelerate innovations without sacrificing business continuity.
The AI transformation is no one-hit wonder and requires a thoughtful, approachable approach. Dutch organizations would do well to actively address inhibitions, make opportunities concrete and make smart use of their data platforms. If you take this seriously, you are building an agile, future-proof company that stands firmly in the midst of the changing digital landscape.
Ask yourself: are you only going to respond to developments, or are you the one who is really going to drive them?
